Who bought out ACANA
Mars Petcare to Purchase Orijen and Acana
The largest manufacturer of pet food in the world just got a bit larger. Mars Petcare announced in a press release today (11/1/22) that it has signed a definitive agreement to acquire Champion Petfoods.
According to Statista.com, the top three feed grade pet food manufacturers based on revenue in 2021 was:
- Mars Petcare with $19 billion in revenue.
- Nestle Purina Petcare with $16.5 billion in revenue.
- Hills Pet Nutrition with only $3.3 billion in revenue.
With revenue so close between Mars and Purina, did they purchase Champion only to pull further in front of Purina?
But how much more can Mars buy in the pet industry?
From the Mars website, these are existing pet related businesses owned by Mars:
Veterinary and Diagnostic ServicesMars Veterinary HealthAniCuraAntechAsia Veterinary DiagnosticsBanfield Pet HospitalsBlue Pearl Vet HospitalsLinnaeusMount Pleasant Veterinary GroupVCA Animal HospitalsVeterinary Emergency & Specialty HospitalsVeterinary Specialty Hospitals
Pet Nutrition and Therapeutic Health ServicesAPIAquarianBuckeye NutritionCatsanCesarChappieCraveDreamieesEukanubaGreeniesIamsJames WellbelovedKitekatLovebug!MisfitsMy Cat DNAMy Dog DNANatusanNutroPeaweePedigreePerfect FitRoyal CaninShebaSpillersTemptationsThomasWhiskasWinergy
Technology for PetsCompanion FundFluffyGoKinshipLeapPet Insight ProjectVet InsightWalthamWhistleWisdom Panel
When will Mars own too much of the pet industry? When does it become a monopoly?
Wishing you and your pet the best
Susan ThixtonPet Food Safety AdvocateTruthaboutPetFood.comAssociation for Truth in Pet Food
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Mars is Buying ORIJEN and ACANA, Heres Why So Many Are Upset About It
Mars, Incorporated, the company behind some of the worlds most popular candy brands, is buying Champion Petfoods. Champion Petfoods is the Canadian company behind ORIJEN and ACANA, two of the most popular premium natural and grain-free pet food brands in the world. The news comes with very mixed reactions from pet parents and independent retailers. Some are thrilled that the company that owns Pedigree and IAMS is also buying a premium pet food brand, while others are concerned about the possible negative impacts on ORIJEN and ACANA.
The acquisition will give Mars Petcare a strong foothold in the ever-growing natural pet food market. It will also give Mars Petcare access to Champion Petfoods state-of-the-art pet food manufacturing facilities.
The terms of the deal were not disclosed.
Mars Petcare owns a lot of pet brands
While Mars, Incorporated is well-known for M&Ms and Snickers bars, their Mars Petcare brand is definitely not new to the pet arena. They also own the Cesar, Eukanuba, Iams, Crave, Nutro, Sheba, Pedigree, Royal Canin, Temptations, Dreamies, Greenies, and Whiskas brands as well as Antech, Banfield Pet Hospitals, Blue Pearl and VCA animal hospitals, and many others.
So, why are pet parents and independent retailers upset?
The concern is that Mars Petcare is a very large corporation and, as such, their ultimate goal is to make money for shareholders. Will this be at the expense of the quality of the food they produce?
Pet parents and independent retailers are worried that the quality of ORIJEN and ACANA will suffer now that they are owned by a massive corporation. Champion Petfoods has built a strong reputation for making high-quality, nutritious pet food and faithful customers are afraid the new owners will change the brands recipes and ingredients.
For example, when Procter & Gamble bought Iams in 1999, Iams reformulated their recipes to include more fillers and cheaper ingredients in order to cut costs. This resulted in a drop in quality and many pet parents started feeding their pets other brands.
The same thing could happen with ORIJEN and ACANA if Mars Petcare cuts corners to save money. This would be a huge disappointment for the many pet parents who have come to trust and love these brands.
What does this mean for ORIJEN and ACANA?
Only time will tell what this acquisition will mean for ORIJEN and ACANA. It is possible that the quality of the foods will suffer now that they are owned by a large corporation. It is also possible that Mars Petcare will invest in Champion Petfoods and help them to expand and improve even more.
In the meantime, pet parents should continue to feed their pets ORIJEN and ACANA foods as they have in the past. If you are not happy with the food, there are many other high-quality premium pet food brands you can start switching to. The acquisition is expected to be completed by the first half of 2023.
Final thoughts
The Mars Petcare acquisition of Champion Petfoods is a big deal in the pet food world. Only time will tell what this means for the future of ORIJEN and ACANA. In the meantime, well be keeping a close eye on things and will let you know if anything changes.
Mars, Incorporated, ORIJEN, ACANA, and all other brand names are trademarked property of their respective owners.
The Catington Post is reader-supported. That means, if you make a purchase through links on our site, we may earn an affiliate commission.All images and names which are not the property of The Catington Post are the property of their respective owners.From chewy.com Acana Lamb Singles:
Lamb meal, deboned lamb, green lentils, red lentils, lamb liver, apples, lamb fat, green peas, yellow peas, canola oil, algae, garbanzo beans, pumpkin, carrots, lamb tripe, lamb kidney, freeze-dried lamb liver, kelp, chicory root, ginger root, peppermint leaf, lemon balm, mixed tocopherols (preservative), dried Enterococcus faecium fermentation product, zinc proteinate
New formula: Deboned lamb*, lamb meal, whole green peas, red lentils, lamb liver*, lamb fat, pinto beans, chickpeas, herring oil, green lentils, whole yellow peas, sun-cured alfalfa, Red Delicious apples*, natural lamb flavor, lamb tripe*, lamb kidney*, lamb cartilage*, dried kelp, whole pumpkin*, whole butternut squash*, kale,* spinach*, mustard greens*, collard greens*, turnip greens*, whole carrots*, Bartlett pears*, freeze-dried lamb liver, freeze-dried lamb tripe, pumpkin seeds, sunflower seeds, zinc proteinate, mixed tocopherols (preservative), chicory root, turmeric, sarsaparilla root, althea root, rosehips, juniper berries, dried lactobacillus acidophilus fermentation product, dried bifidobacterium animalis fermentation product, dried lactobacillus casei fermentation product. * delivered fresh or raw
As you can see they have added a lot more ingredients most of which will not necessarily add nutritional value to the food. I do find it funny to see an entire meal you would feed to a Bearded Dragon though! (kale,* spinach*, mustard greens*, collard greens*, turnip greens*)
Did acana get bought out?
Nestle Purina is negotiating a deal with Champion Petfoods (Orijens maker) to buy the company. This is yet another devastating blow in the world of pet food for health-conscious pet parents.
What caused chewy to stop selling Acana?
Chewy has been a long-time retail partner, and weve had a great time working with them. Chewy, on the other hand, no longer meets our pet specialty requirement of being an Approved ACANA and ORIJEN Retailer due to their recent acquisition.
Who purchased Acanas dog food?
Champion Petfoods, the award-winning ACANA and ORIJEN dog and cat food manufacturer, has expanded its ACANA dog food lineup with four unique Biologically Appropriate formulas.
Is there acanas new formula?
Beginning this Fall, around late September/early October, the Acana Singles Formulas will change. The formula changes are being made to make the food a more limited-input diet rather than a single meat diet. More meat (from 50% to 60%) will be the most noticeable differences.
Acana is owned by a company.
Champion Petfoods, the maker of award-winning ORIJEN and ACANA dog and cat foods, has been named one of Canadas Best Managed Companies for 2020, which will be held on March 5, 2020 in Edmonton, Alberta.
Is Purina the owner of Acana?
Nestle Purina is negotiating a deal with Champion Petfoods (Orijens maker) to buy the company. This is yet another devastating blow in the world of pet food for health-conscious pet parents.
Why is Acana so bad?
So, as a result of a recent FDA press release that names Acana as one of the most commonly reported pet foods in cases of dilated cardiomyopathy (DCM) in dogs, weve been getting a lot of questions in our store recently. DCM is a heart condition that can cause congestive heart failure.
Whats the problem with Acana dog food?
Champion Pet Foods manufactures two brands of dog food, Orijen and Acana, in this Class Action Law Suit. Heavy Metal Toxicity, specifically Arsenic, Lead, and Cadmium, as well as contamination with Bisphenol A [BPA], are among the issues cited in these dog foods.
Is it true that Acana dog food causes heart problems?
The FDA released a list of 16 brands named most frequently in DCM reports received by Champions two pet food brands, Acana and Orijen, in June 2019. DCM is a life-threatening disease in which the heart muscle weakens and is unable to pump blood efficiently.
What dog food is more delicious than ACANA?
One of Orijens main competitors in the premium dog food industry is their sister company ACANA (along with From and Zignature). Orijen is the place to go if youre looking for the best dog food.
Is ACANA still produced in Canada?
Champion Pet Foods also makes Acana, Orijens sister brand. Acana is one of todays most popular health-food brands for dogs, using the same high-quality ingredients and award-winning manufacturing practices.
Is ACANAs dog food human-grade?
Is it possible that the ingredients in ACANA are human-grade? A. The Government of Canada passes all of our local poultry, fish, red meat, eggs, fruits, and vegetables for human consumption before freshening our kitchens each day.
Is Acanas dog food worth the money?
Bottom Line: Acana has a lower protein and total fresh meat content than Orijen, as well as slightly higher carbohydrate levels, making this dog food an unbeatable value at a low price point that makes Biologically Appropriate pet foods available to a wide range of pet enthusiasts.
Why is Acanas dog food so delicious?
Acana uses high-quality biologically appropriate ingredients to make their dog food, which is made in their own factories from start to finish for guaranteed quality. Because of its carefully adapted ingredients, it is an ideal food for dogs because each food item is added to fulfill a function and where natural is the most important.
Which Acana is the best?
1. Dry Dog Food from Acana Wild Prairie that is grain-free. Their best-selling product is Acana Wild Prairie Grain-Free.
Because of its complete balance of healthy ingredients and how closely it matches a dogs natural diet, its made with the freshest farm products and is suitable for any breed.
Is Acanas dog food well-balanced and complete?
Ingredients: Acana dog food (all varieties) meets nutrient profiles that meet complete and balanced minimum requirements. Feeding Trials: There have been no food trials with dogs at Acana dog food.
Is ACANA owned by Nestle?
Champion, based in Edmonton, Alberta, Canada, is a Toronto-based firm that produces Orijen and Acana superpremium dog, cat, and treat treats. Castor is owned by Nestl.
Is ACANA suitable for dogs?
The recipes for ACANA kibble can be safely fed to ACANA Puppy, a growing large breed dog. Wholesome Grains Puppy by ACANA.
Freshwater fish from ACANA.